Global Coalition for Peace
What Goes Around Comes Around

End the cycle of violence.

With the election of a new president opposed to the Iraq War, the Global Coalition for Peace wanted to create a campaign to re-assert the importance of an immediate withdrawal. We came up with a simple and elegant outdoor campaign that focused on the spiraling cycle of war, reminding people that the violence perpetrated abroad will breed the hatred that fuels tomorrow's violence.

Awards

Cannes Lions (Silver) • Clio Awards (Gold) • One Show (Silver) • One Show Design (Gold) • New York Festivals (Grand Winner) • D&AD (In Book) • Lürzer's Archive (In Book)